Flavor Boulevard

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When the blossoms bloom

April 15, 2010 By: Mai Truong Category: California - The Bay Area, Festivals, Japanese, Opinions, savory snacks, sticky rice concoctions, sweet snacks and desserts


One Saturday we shove our homework into a corner and make a dash for San Francisco before another spring storm takes over the bay. Parking is as easy as hiking with a twisted ankle, but all that matters is we find a spot, then stroll a mile to the food bazaar on Webster street, Japan Town, arriving just a little bit before noon. Up from the steep sidewalk we see rows of white tents and white chairs, smoke rolling above the grills covered with beef and pork riblets, a line getting long on one side of the conglomeration. It is still early in the first morning of the Cherry Blossom Festival.


The carnivore instinct leads me right to the grill. It’s never too early to eat meat. The first booth whips out rice bowls with either ribs or unagi, braised eel cut into palm long chunks. We don’t feel like filling up with a rice bowl just yet, so we walk further down the row eying signs, then back track to the Nihonmachi Little Friends’ booth for three skewers of grilled beef at a mere five bucks.


Crispy-charred-edge marinated beef, though erring a little on the chewy side, delight my feet after that hike from our parking spot. The downright old school meatiness would have well enhanced the kiddie dollar snack omusubi, wedges of plain white rice mixed with nori bits, which Mudpie buys way after we finished the skewers. Waste not want not, the musubi will find its place in my lunch this week, after I wrap it up in nori sheets and maybe with a slice of fried spam. My idea sprouts from seeing at least three booths selling spam musubi and dozens of family walking around with golden brown sauce at the corner of their mouths. I, however, fall victim to the facile yakisoba, soft stir fry noodle with crunchy cabbage dressed only with soy sauce and seaweed sprinkles. The noodle tastes flatter than it looks, and certainly flatter than the wad of six dollar bills we pay for it, but it is a good pacifier for the empty stomach.

One block east of the food tents, the San Francisco Taiko Dojo artists are pounding their drums on stage. Their vigorous sincerity pumps rhythmic waves of festive air into the onwatchers’ lungs. To the hundreds of Japanese gathering there, I wonder if the drums have the same effect as the firecrackers we set off on Lunar New Year’s Eve, a simple string of sound that brings both excitement and quietude. The drums do halt my hungry thoughts for a moment, until I see some kids weaving about the crowd holding teriyaki burgers and shaved ice.


We’re back to Webster. The teriburger line wraps around one end of the food square, and Mudpie refuses to take one for the team. The fried fish ball line is no better, but I want to find out what the frenzy is all about, whether Mudpie does or not.

Just as we get in line, a lady asks us if we know the fish balls are any good. We don’t. So during the twenty-five minute wait the lady and Mudpie go over what is up with the LHC in Geneva, current status of the string theory job market, Berkeley Bowl, the beautiful harmony between Eastern religions and sciences, Francis Collins, and which patisserie is the best in San Fran. Meanwhile I can’t take my eyes off her unagi rice bowl, the eel skin shines gloriously in its rich brown sauce. Slowly but solidly we get to the tent where all the pouring, flipping, and toothpicking take place. The cast iron molds are just as busy as the deft hands hovering over them.


Although the man jokingly says it’s a secret recipe from Japan while he collects orders, this fish ball booth is the only booth with a crystal clear ingredient list on the banner. Although it is called takoyaki (“fried octopus”), it’s a simple ball of batter, fish stock, egg, and seasonings. (Still, it resembles an octopus head, intentionally or not.) Although it looks perfectly solid, it has an air pocket inside, resulting from the flipping of the hemisphere while the batter is still runny. Although it is fried, it is soft. Although the long line suggests that it is amazingly worth the wait, it is not. The seaweed sprinkles, red ginger and green onion do little more than cosmetics, the okonomiyaki sauce is rather too tart. Its goodness lies solely in the warmth to battle those crisp wind blows. In hindsight we probably should have stood in the teriburger line.

As the tongue craves for some sweets, we walk around to the grilled beef and yakisoba side, this time to stand in line for a red bean pancake, imagawa yaki.

imagawa-yaki (pancake with red bean paste)
The fluffy dough is just like any pancake our mothers make for breakfast on special days. The making process, like those fish balls, is fun to watch. They pour the batter into rows of circular iron molds, wait a few minutes for the batter to semi-solidify, then comes this semi-circular trough, looking  like a cracked-open bone filled with marrow, from which they spoon some red bean paste onto half of the cooking pancakes. The other half are flipped over to make the pancake tops. The batter turns solid, the division between two halves is sealed, three bucks are handed over for exchange of two blowing hot cakes. Mudpie loves the bean stuff. So much that he insists on looking for more inside the Kintetsu mall. I feel more inclined to sitting down, and those benches near the Kinokuniya bookstore and Izumiya have never sounded better. So into the mall we go.

But boy am I a fool. On days like this benches are a luxury, and it’s just rude to fight over a seat with the petite ladies in colorful kimonos and huge wooden zōri, or families with babies. The mall is packed. The human flow is like a school of salmon. My tiny stature serves me well in whizzing through elbows and shoulders, but I would have missed the best catch of the day had Mudpie not spotted the nameless but busy tables in front of Cafe Hana.


Ten bite sized cubes of cold mochi, five different flavors. From right to left: 1. yomogi (mugwort) – tastes as grassy as its alternate name kusa mochi – “grass mochi”, 2. mango – tastes more like jackfruit or longan, 3. kinako – actually this is warabimochi (jelly-like sweet made of bracken starch instead of sticky rice), covered in soybean flour (kinako) which tastes like peanut butter, 4. lychee – the second tastiest, and 5. strawberry – the tastiest. Chewy, refreshing, gently sweet like a rose petal, I would eat these all day. The best part: it is assembled upon request. The confectionery magistrates, who may be part of Cafe Hana’s team, cut and roll these slabs of sweets in powder and into the plastic boxes, each containing only one flavor. But if you kindly ask, they’ll throw together a mixed box for you at the same price. Top it off with a three dollar scoop of lychee ice cream, as we do, and you’ll feel ten or fifteen years younger. You know, those days of hustling about the school cafeteria, eating cheap treats, feeling fresh and complete. If there’s anything I don’t regret buying at this fair, it’s the lychee ice cream and the mochi at those tables in front of Cafe Hana.

If there’s anything Mudpie doesn’t regret buying at this fair, I think it’s the daifuku, also from those tables in front of Cafe Hana. That red bean addiction is strong.


Pink or green, smooth or sesame coated, the daifukus are good companions for chrysanthemum tea. The plain, chewy sticky rice outer layer damps the sweetness of inner red bean paste. The cold confection enhances the warm drink.

mitarashi dango
On our way out of the mall, we sidestep in line for one last treat at the flowery booth Kissako Tea. They have the little mochi balls in pink, green, and white with red bean paste filling, and they also have the mitarashi dango, which I’ve always been curious about since I read Sugar Bar Diva’s toothsome post. Four simple sticky rice balls on a skewer sounds like a boring snack, but the chewiness dressed in a rich syrup of soy sauce, sugar, and starch is everything but plain. Its taste and texture amazingly resemble malt sugar. It marks a triumphant incorporation of savory condiments into the sweet realm.

At four something in the afternoon, the food bazaar is still going strong. All booths, not just the fish ball and the teriburger, now have a long line. The kids are still with wide open eyes, Hello Kitty headbands, spam musubi and cups of shaved ice. The dogs are still obediently looking at their humans eating beef skewers. The girls in black and white kimonos are still taking pictures between giggles.

And so we march our full tummies a mile back to the parking spot. The sky is blue. The streets are quiet. The wind has ceased its dry cold swirls. The car stands there, with a ticket.

Cafe Grillades – Crepe a bite after a long flight

March 09, 2010 By: Mai Truong Category: California - The Bay Area, French, sweet snacks and desserts, Vegan


The San Francisco airport is a great excuse to eat out on the other side of the bay. Catching a morning flight? Breakfast at Milbrae Pancake House. Picking up parents and wanting to show them around at mid day? Lunch at La Boheme in Burlingame. Arriving in a lazy afternoon after four hours confined in the airplane’s seat with a neck cramp and in the mood for something nice, light but hearty? A crepe at Cafe Grillades of San Bruno sounds just right.

It’s one of those homey places where you can nibble a panini while reading the chronicles, sit by the window and gaze at a quiet parking lot, or meet someone for a casual interview. It has the boureks and the Algerian couscous if you want to impress old friends with an interesting order, but it also serves classic ham and cheese on toast all day. It will satisfy both the burger hunger and the vegan healtheist. It has the West European facade, the Mediterranean sum up, the North Saharan novelty, the San Franciscan appeal. In plain view, Cafe Grillades has a pretty good all-inclusive menu.

But we came here for crepes, and get crepes we did. Somehow the herbivore in Mudpie and the carnivore in me switched place that day. Mudpie decidedly took on the Algiers Merguez, spicy lamb and beef sausage mingled with chunky potatoes,  mushy tomatoes, and slabs of onions in crème fraiche (first picture). I, feeling betrayed by the chicken burrito on the plane, went down the defiant path with a ratatouille flat square hot pocket.


My reasoning was simple: I like meat, so if I like something sans meat then that vegan thing must be really good. And it was. In fact, it was better than the Merguez sausage crepe. Eggplant was one of those healthy veggies my mom had to funnel down my throat, but here it fit in so well with zucchini, bell pepper, and more onion. Feta cheese clumped a few tangy notes. The crepe innards were definitive of satisfaction.


Gratified, we charged onto dessert. A mango crepe brulee with brown sugar, creme fraiche, and caramelized top. This mix between a tart freshness and a fixating sweetness, some chewy underripe fruit and a thin malleable encasing,  is, my friends, the best any sweet crepe can be.

Cafe Grillades
851 Cherry Ave #16
San Bruno, CA 94066
(650) 589-3778

Pocket thinning:
Ratatouille (8.95)
+ Spicy Algiers (9.50)
+ Mango crepe brulee (7.95) = $28.84

Izumiya – Get busy and get yaki

March 06, 2010 By: Mai Truong Category: California - The Bay Area, Japanese

If you go to Nihonmachi Mall during Christmas season, visit the Kinokuniya bookstore for some soothingly aesthetic greeting cards and folding snow globes, then walk around the bench and feed your gaze on the delicious window display of Sophie’s Crepes. Then glance to your right, oh… what is this? Winter Toy Land? No, it’s this teeny beehive resto called Izumiya with their frontal lit up like a runway for Santa’s helicopter, reminding me of Prep and Landing.

Intrigued, we snugged in. Believe me, even if the weather outside were in the negatives, it couldn’t get any warmer in this packed place. The waitresses skillfully whizzed back and forth and sidestepped through single-person-wide aisles, heat radiated from the grill, the platters and the chatters, faces glowed under the reddish hue of dim light. Paper signs on the sliding door said “Karaoke 9 pm – 2 am”. How would they arrange enough room? Where did they hide the screen? I couldn’t imagine a larger crowd within those walls. Ever since college days I usually feel a bit tighten up if I have to practice my munching three feet away from some strangers, but what the heck, if it’s busy it must be good, the flies wouldn’t call people here otherwise (*).


There were the bentos and the sushis like usual, but the house focus was strings and strands. Yakisoba (fried noodle – $8.50) with squid, beef, shrimp, egg, and a pinch of ruby pickled radish (that I’ve had at Anzu but have no idea what it’s called or what it is. Help, anyone?). There was hardly any remnant of oil. Tonkatsu sauce lent the bundle a sour and salty whiff, which subtly forced you to take one small twirl at a time to fully savor its hidden strength.


Yaki ($8.25), short for okonomiyaki, or “cooked [pancake] with anything you want”. It’s been a while and I can’t remember what I wanted then, but that scrumptious mixture of buttery batter, crunchy crust and cabbage, soft sweet potato, and lush squirts of mayonnaise is unforgettable.


The pancake looked small, I wanted two, but a second one would doom me unfit to sidestep through the body-wide aisle. At the end we left the table with content, a fairly healthy lunch, and twenty dollars fewer in our wallet.

I know I’m such a turtle for delaying this post nearly three months after chowing, but the food is seasonless, and does seasonal look matter after all? Surely Izumiya has long taken down their Christmas decor, but  the  attraction doesn’t come from flashing light bulbs and puffy toys. Now the name sign stands out, and the colorful plastic yet realistic plates behind the window look more splendid than ever.

Address: Izumiya (inside Nihonmachi Mall, Japan Town)
1581 Webster Street
San Francisco, CA 94115
(415) 441-6867

* Vietnamese people would jokingly say someone is “called by the flies” if they somehow show up just in time for food without planning ahead. It’s not a demeaning, belittling, or any kind of negative remark.